On any given game day, over 5,000 people can be found cheering on their favorite players at the Hampton Roads Soccer Complex – home to some of the largest youth and adult recreational league and independent sports play in Virginia.
It only took one visit to the complex on a game weekend to see this was a hidden gem of a facility and one that Hatcher & Frey Orthodontics wanted to support and draw attention to in a bigger way.
“You see thousands of families – all geared up, ready to support these players – and we wanted to give them a commemoration station really,” Nikki James Zellner, Community Relations Director for Hatcher & Frey Orthodontics said. “So many memories are made on these fields – triumphs, heartaches, unforgettable friendships –
we wanted something that honored that.”
The idea? Create an interactive photo station that puts the fields in view, and pays homage to not only the HRSC sports scene but #757 beach culture as a whole. The station prompts users to “Play Hard and Smile Big” – by providing hashtags, and location info to share on social media.
“This is a station for all ages … and can be used as these players grow on and off the field. It’s really a place for families, teammates, and friends to capture special memories and moments.”
The installation was designed and built by Image360 Signs in Norfolk, VA.
About Hatcher & Frey Orthodontics
Hatcher & Frey Orthodontics is a board-certified Orthodontic practice serving children, teens and adults at three convenient locations across Hampton Roads (Western Branch, Great Bridge, Norfolk Premium Outlets).
The Hatcher & Frey Orthodontics Observation Program currently provides free, regular orthodontic screenings for children 5 to 12, with no financial impact on families. This helps them keep an eye on developmental changes and assess the perfect timing for orthodontic treatment if needed.
In addition to its Observation Program, Hatcher & Frey Orthodontics also offers free, virtual or in-person consultations. We also provide a variety of treatment options for children, adults, and teens including braces, Invisalign, and teeth whitening.
Hatcher & Frey Orthodontics is a Top 1% Invisalign Provider, achieving successful treatment outcomes across the largest patient base, at the highest level. In addition, it is rated as a VIP Diamond Plus rated Invisalign provider – the highest rating available by the internationally recognized brand. It is also only one of a handful of practices providing Invisalign First treatment options for tiny mouths in Virginia. Virtual care and weekend appointments are also available through the practice.
Hatcher & Frey Orthodontics was originally founded in 1998 by Dr. William Hatcher, a former high school teacher and coach at Great Bridge High School. In 2018, Dr. Scott Frey, an international lecturer and member of the Invisalign faculty, signed on as an official partner. Learn more at Smile-365.com.
About Hampton Roads Soccer Complex
The Hampton Roads Soccer Complex is a 501(c)3 non-profit organization dedicated to providing a facility and hosting events that are safe, friendly, and first-class while serving as the platform for athletes to learn sportsmanship, improve physical fitness and exemplify teamwork. The HRSC Athletic fields host tournaments, league matches, practices, camps, and clinics for athletes of all ages, as well as the North American Sand Soccer Championships at the Virginia Beach Oceanfront. Learn more at https://soccercomplex.org/
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"We recently moved to the Chesapeake area and needed an orthodontist that could continue treatment for our two kiddos. Hatcher & Frey Orthodontics made our transition seamless and even provided an Invisalign option. The staff is amazing and the facilities are top notch!"
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"This is an OUTSTANDING team of dental professionals. We are greeted with smiles every time and wait less than 5 minutes to be called back for our appointment. This is EXCEPTIONAL when compared to the usual, long waiting room wait in MANY practices. The changing seasonal themes is always surprising and enjoyable. THIS IS NOT THE USUAL MEDICAL FACILITY OFTEN VISITED. Doctors Frey and Hatcher are personable, very friendly and HAPPY to work with their patients. Theirs is the most pleasant office to visit and this team is competent and approachable all the time. I'd GIVE THEM A 10 if I could!"
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"We absolutely LOVE Hatcher & Frey Orthodontics. I have 3 daughters who went through braces for about ten years (2002-2012). Now, I am wearing Invisalign. They have been consistently professional and offer the very best care. I highly recommend them."
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"We love Dr. Hatcher and Dr. Frey! They are super thorough when you go in for an evaluation, and give you pricing up front. I visited a different local orthodontist, who wouldn’t give a price until after we started... they are detailed in the plan and the outcome is terrific! It is a wonderful practice with an amazing team! I highly recommend them!!"
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"I can't tell you how astonished I was with the customer service, everyone here is affectionate, and kind. I feel respected and important here. I am a current patient with crowding problems; Invisalign was what I went with because It doesn't seem too much of a chore to keep up with rather than braces. Thanks Dr. Hatcher for your stunning care; I know I'm in good hands and can't wait to see a different smile in the near future. I hope if you've read this far you choose to come here even if you live far away; it's definitely worth the drive. I would recommend this to anyone who is in need of an orthodontist."
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"Got my braces off today after 29 months of wearing them. When I came to Dr. Hatcher back in June 2017, my teeth looked like they were beat by Negan's bat, Lucille, from TWD. Today, I am a brand new person that has been cured of my zombie teeth apocalypse! Thank you Dr Hatcher, Shawna, and the rest of the staff! Your hard work has paid off and will not be forgotten. I will think of you every time I smile."
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"Five stars I scheduled a consult after seeing photos of Dr Frey’s cases with early development utilizing Invisalign. I also felt orthodontics should start early not late and I wanted the best for my 5yr old twins. I was blown away with Dr Frey’s clinical skills, understanding of sleep apnea in children, his updated technology and ability to do digital scans instead of impressions totally shows his education and expertise, but my biggest compliment was how well they treated my family. It’s care that is surpasses any practice I’ve seen. Thank you for educating us and giving us a sound treatment plan."
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"Dr. Hatcher is wonderful and the staff is exceptional! We have had a very positive experience here with both of our daughters. They go above and beyond and I recommend them to anyone who is looking for an orthodontist. They make you feel like family and the kids love going to their appointments. State of the art technology is used to transform smiles from good to great!"
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"Dr. Scott Frey is an amazing Orthodontist and very caring. The most important thing which many people don't understand is it's not just straightening your teeth but knowing your bite is right for the lifetime of functioning. It's well worth the investment and time to do it right, so it won't cost you even more down the road. I give him 5 stars!"
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"What a great experience! We were referred to Hatcher & Frey Orthodontics by our pediatric dentist’s office and they are very helpful and professional. Couldn't have had a better team to help my now 13-year-old achieve her perfect smile."
